Freya is the co-founder of Hudson Cannabis, Hudson Hemp, and Treaty.

With a background in photography and regenerative farming, she has led brand development, experiential programming, dispensary education initiatives, and strategic partnerships across New York. She has contributed to conversations around cannabis, land stewardship, and the evolving relationship between people and the planet.

Featured in Vogue, The Cut, Town & Country, and NY Post, and seen on PBS and CBS.

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